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"May Day" travel craze: cultural and tourism experience upgrades, multiple scenarios create new consumption vitality
2025-05-15 source:CCTV.com

CCTV News: The May Day holiday is approaching, and the popularity of travel continues to heat up. Various places have launched a variety of cultural and tourism projects to create a new holiday experience for tourists.

Beijing: More than 1,900 events will be launched during the holidays

During the May Day holiday, Beijing will launch more than 1,900 events. 10 remote suburban counties have launched micro-vacation products "Roaming the Suburbs of Beijing". In addition to regular tours such as Beijing Global Resort, Gubei Water Town, and the Great Wall Night Tour, attractions such as Miaofeng Mountain Folk Temple Fair, Fahai Temple Mural Art Museum, and Liangma River Style Waterfront will integrate cultural resources and digital technology to create more new cultural and tourism consumption scenarios.

Meihekou in Jilin: The festival atmosphere of night tour scenic spots is getting stronger

In the tourist town of Meihekou in Jilin, the festival atmosphere of national tide-themed night tour blocks is getting stronger. This year, the scenic spot launched a high-altitude performance that integrates traditional elements and technological elements, allowing the characters in classic Chinese mythological stories such as Sun Wukong, Erlang Shen, and Nezha to become the highlights of the night sky, presenting tourists with a three-dimensional viewing experience.

Jiangsu: New theme park, activate cultural and tourism consumption in multiple scenarios

In Suzhou, Jiangsu, the 7th Jiangnan Culture, Arts and International Tourism Festival will be officially launched on the eve of "May Day", launching six major themes such as "Yayun Jiangnan", and nearly a thousand special activities. In Xuzhou, more than 70 consumption promotion activities with rich themes and diverse forms will be carried out. The China Dinosaur Park in Changzhou, Jiangsu will bring tourists a "fantasy world". Two new immersive experience projects, VR and MR, are undergoing final debugging and will be officially opened on May Day.

Xinjiang: Carefully prepare and enrich projects to comprehensively improve the gaming experience

The holiday is approaching, and various parts of Xinjiang are carefully preparing to enrich tourism projects and making every preparation to welcome tourists. Urumqi City has carefully planned the first music festival, the first silk culture festival, the first martial arts fantasy lantern festival and other cultural and tourism activities to comprehensively enhance tourists' immersive play experience. Shihezi City has launched a low-altitude tourism project, with Liaojiang Ecological Park-Mahe Grand Canyon-Kenswat as the main route, connecting the beautiful scenery of Tianshan Geographic Gallery.

Hainan: Create an immersive cultural experience and experience the charm of the island

In Chengmai, Hainan, diversified contents such as "Thousand Drums Shake Bridgetou" folk exhibition and "Bridgetou Eight Wonders" Food Appreciation create an immersive cultural experience. The tropical fruit window of Qionghai World is decorated with "ice and snow" landscape, and the tropical orchard is transformed into a plain-covered northern scenery. At the Baihualing Scenic Area in Qiongzhong, innovatively integrates traditional Hanfu culture with tropical rainforest ecology. Visitors can stroll in the rainforest in Hanfu and enjoy the unique charm of Hainan Island.

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