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In the first eight months of this year, China’s total retail sales of consumer goods and services increased by 2.5% year-on-year.
2026-09-20 来源:cctv.com

News from CCTV: From January to August, the total retail sales of consumer goods and services increased by 2.5% year-on-year (the same below). The consumer market is stable and improving, and the consumption structure continues to be optimized.

First, commodity consumption grew steadily.From January to August, the total retail sales of consumer goods increased by 1.1%, and the retail sales of consumer goods other than automobiles increased by 2.7%.Basic daily necessities grew well, with grain, oil, food, clothing, and daily necessities growing by 6.8%, 5.1%, and 3.8% respectively.Some upgraded products grew faster, with communications equipment, cosmetics, and cultural office supplies growing by 16.3%, 6.1%, and 6.0% respectively.Affected by new energy substitution, petroleum products fell by 6.1%.Green, smart, and healthy products are growing rapidly. The Ministry of Commerce’s business big data shows that from January to August, sales of smart glasses on key platforms increased by 1.2 times, sales of ECG monitors increased by 75%, sales of action cameras increased by 26.9%, and sales of organic food increased by 7.4%.

Second, the demand for service consumption is strong.At present, residents' consumption needs are becoming increasingly diverse and diverse, and the consumption structure continues to be optimized, shifting from mainly commodity consumption to paying equal attention to both commodity consumption and service consumption.From January to August, retail sales of services increased by 4.9%, 3.9 percentage points faster than retail sales of goods.The summer vacation stimulated the vitality of the service consumption market, and the retail sales of tourism consulting and rental services, cultural, sports and leisure services maintained rapid growth.

The third is to release rural consumption potential.The vitality of the county consumer market continues to be released, and the urban and rural consumption structure continues to be optimized.From January to August, the retail sales of consumer goods in rural areas was 4.4 trillion yuan, an increase of 2.3%, and the growth rate was 1.3 percentage points faster than that of urban areas; the retail sales of consumer goods in counties and townships, including towns and rural areas, accounted for 39% of the total retail sales of consumer goods, an increase of 0.3 percentage points from the same period last year.

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